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Food & Beverages

The pink whitney

The Pink Lemonade Vodka

This unique product was the result of two innovative and largely different companies making most of a promising collaboration. The over all vibe of the Vodka with Ryan Whitney’s jersey number and catch phrase on the bottle and a striking pink drink…

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Consumers Turn To Alternative Flour

New raw material makes way for lot of experimentation and ideation. Brands are coming up with canned and ready made products using these alternative flour. Its important for the hospitality industry as well as the food processing industry to understand the source…

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lucky saint

Low Alcohol Beer Campaign

Lucky Saint has a cult following of people who prefer non alcoholic drinks due to it’s authentic taste and no high. Such customer centric and interactive campaigns can surely turn up the sale of the product, increasing the customer base in the…

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Memorable Marketing Campaigns

Empathy and kindness are such strong and positive feeling and the brands have been successful to hit those exact right spots. These memorable campaigns will remain in the mind of citizens for a very long time. Thus, will bring a lot of…

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Upcycled Milk T-shirt

Wastage has become a global crisis today. It is important to address the urgent need for upcycling. The use of existing resources to generate products and cater to the ever-curious nature of their clients is what can be considered the right way…

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Augmented Reality

Augmented Reality Product Labels

While consuming the actual products, AR helps brands to serve their consumers interests by providing additional information or making the whole product experience fun. The coming time would prove this technology to be useful in sectors in ways that were never thought…

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