Rapper Travis Scott collaborates with McDonald’s to announce new limited edition meals.
Travis Scott and McDonald’s announced a new meal consisting of the artist’s favorites – Quarter Pounder with cheese, a side of Sprite and fries with BBQ dipping sauce. The limited edition of the burger has added bacon and lettuce as per the rapper’s personal preference he grew up with in his hometown Houston.
The company announced Travis Scott Meal confirming the partnership with Scott’s label Cactus Jack via a tweet. The month-long promo is set to end on October 04. Travis is the first celebrity in nearly 30 years to have their name added to a McDonald’s menu. Micheal Jordan’s meal ‘McJordan’ was the first artist collaboration with McDonald’s.
Using Scott’s tagline “It’s lit!” for the promotion, McDonald’s has priced the meal at $6.
Through the partnership, McDonald’s and Scott have also announced that they are looking for charities to support throughout the promotion.
References – CNN (Edition)
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